Trinity Group Limited is a leader in alternative asset origination and distribution in the Middle East, serving as one of the leading placement agents connecting institutional investors with global fund managers.
Trinity Group's 11-person team combines deep regional expertise with decades of financial services experience:
Edward Frazer, Founder, Chairman and CEO: Edward co-founded Trinity Group in 1996 and has had a long career in sales and marketing in Europe, North Africa, and the Middle East.
In 1987, he joined Bear Stearns & Company in Boston, bringing extensive experience to the firm's leadership.
Ford Fraker, Co-Founder (In Memoriam): Co-founded Trinity Group and served as USA Ambassador to Saudi Arabia from 2007 to 2009, bringing invaluable diplomatic and regional expertise to the firm.
Timothy Halfacree, Executive Director: Provides senior-level strategic direction for the firm's operations.
Eleanor Pullen, Executive Director: Eleanor joined Trinity in 2006 and oversees Trinity's entire back office and compliance operation, ensuring regulatory adherence and operational excellence.
Honor Poulton, Vice President: Plays a key role in client relationships and fundraising execution.
Hugo Bennett, Associate: Hugo provides support on marketing campaigns and is responsible for research at Trinity.
Victoria Vincent, Executive Assistant: Victoria has over fifteen years of experience as a communications and business support professional, having worked across luxury brands, education and financial services.
Senior Advisors:
- William Morrison, Senior Advisor - Strategy: Provides strategic counsel to the firm and its clients
Previously responsible for UK primary investment activity at Pantheon Ventures and part of the global secondary effort focusing on origination.
Charles trained as a barrister and holds an MBA from Insead, along with a BA in Economics and Law from Cambridge University.
He holds the FCA CF Client Dealing function
Trinity's deep institutional investor network is comprised of:
- Sovereign wealth funds
The firm's assignments often evolve into long-standing manager relationships across multiple funds and products, until they transfer the majority of key investor relationships over to the fund manager directly.
Trinity works in partnership with fund managers' in-house investor relations and fundraising teams, sometimes in co-operation with other global placement agents.
Trinity Group Limited is a leader in alternative asset origination and distribution in the Middle East, serving as one of the leading placement agents connecting institutional investors with global fund managers.
Founded in 1996 by Edward Frazer and Ford Fraker (who served as USA Ambassador to Saudi Arabia from 2007-2009), Trinity has established itself as a premier capital raising advisor for alternative asset managers seeking investment from the Gulf Co-operation Council (GCC) and Europe.
Since inception, Trinity has raised over US$12 billion for a variety of alternative asset managers investing across North American, European, Middle Eastern and Asian markets.
The firm combines deep distribution capabilities and product design expertise with long-standing investor relationships, working exclusively with high-quality institutional fund managers and companies raising capital in the region.
Trinity's approach is both top-down and bottom-up, leveraging longstanding relationships and current market understanding to approach each institution with the correct strategy to achieve optimal results for clients.
The firm is authorised and regulated by the Financial Conduct Authority and operates from its London headquarters at The Stanley Building, 7 Pancras Square.
Trinity Group offers comprehensive capital raising and advisory services across four primary practice areas:
Alternative Assets: Trinity works on targeted capital raising assignments for fund managers, typically focusing on private equity, venture capital, private credit/debt, infrastructure, real estate and direct growth capital opportunities.
The firm is usually engaged by half a dozen managers at any one time who offer non-conflicting investment strategies at different stages in their fundraising timeline.
Trinity encourages managers to target raising between 10-25% of their fund size from Middle East investors to gain investor type and geographic diversification.
The firm's expert Middle East coverage spans the Kingdoms of Bahrain and Saudi Arabia, the States of Kuwait and Qatar, the Sultanate of Oman and the United Arab Emirates.
Corporate Finance: Trinity advises clients on corporate restructuring and the acquisition and disposal of corporate and financial assets, providing strategic M&A advisory services.
Secondary Advisory: The firm acts as a secondaries intermediary in situations where investors in their network may be looking to sell individual positions or portfolios, facilitating liquidity solutions.
Real Estate Services: Through its dedicated real estate advisory practice, Trinity provides specialized capital raising and advisory services for real estate investment opportunities, covering both UK residential and commercial real estate sectors.
Since its founding in 1996, Trinity Group has demonstrated a strong track record of capital raising success:
- $12+ billion in total capital raised for alternative asset managers
The firm's assignments often evolve into multi-fund, long-term relationships with asset managers, demonstrating the strength and durability of Trinity's client partnerships.
Trinity Group has built distinctive expertise as a specialist in Middle East alternative asset distribution.
The firm's expert coverage spans the entire Gulf Co-operation Council (GCC) region, including:
- Kingdom of Bahrain
This regional focus is complemented by strong relationships with European institutional investors.
Trinity's deep understanding of Middle Eastern capital markets, cultural nuances, and investor preferences—combined with the diplomatic experience of co-founder Ford Fraker (former USA Ambassador to Saudi Arabia)—provides unique access to sovereign wealth funds and government-related entities throughout the region.
The firm works across multiple alternative asset classes including private equity, venture capital, private credit/debt, infrastructure, and real estate, providing managers with geographic and investor type diversification by targeting 10-25% of fund size from Middle East sources.
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