Asante
Placement Agent

Asante

Asante Capital Group is a leading independent global advisory and private markets placement firm that has established itself as one of the premier placement agents in the alternative investments space.

Private Equity Private Capital Infrastructure Capital Raising Placement Agent London United Kingdom
Founded 2011
Employees 50-100
Location London, United Kingdom
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Leadership & Team

Asante Capital Group is led by a founding team that has worked together for over 20 years, bringing deep expertise and longstanding relationships to every engagement.

The firm employs approximately 64 professionals across its five global offices.

Managing Partners:

Warren Hibbert, Managing Partner: Co-founder of Asante Capital, Warren brings extensive experience in private markets fundraising and maintains key client relationships globally.

Fraser van Rensburg, Managing Partner: As a founder and Managing Partner, Fraser manages numerous global fundraisings and maintains relationships with institutional investors worldwide.

Partners:

- Alka Patel, Partner, COO/CFO: Oversees the firm's operations and financial management

  • Ricardo Felix, Partner and Head of Asia-Pacific: Leads the firm's Asia-Pacific investment and fundraising activities
  • Jared Davidson, Partner: Based in the US, managing key client relationships
  • Laura Leyland, Partner: Senior partner focused on European mandates
  • George Lyons, Partner: Contributes to the firm's fundraising capabilities
  • Kate O'Meara, Partner: Recently promoted partner (July 2025)
  • Kelly Phelan, Partner: Recently promoted partner (July 2025)

    The firm also employs Managing Directors, Directors, Vice Presidents, Associates, and Analysts across its offices in London, New York, Hong Kong, Munich, and Los Angeles.

    Asante maintains an entrepreneurial culture with a work-hard/play-hard ethos and invests heavily in training and personal development to ensure team members consistently perform to the highest standards.

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Recent Transactions & Fund Closings

November 2025
Nyver Capital Partners - Nyver I β†’: Final closing at hard cap of €335 million - November 2025
September 2025 $3.25 billion
One Equity Partners - OEP IX β†’: Oversubscribed final closing at hard cap of $3.25 billion, exceeding $2.75 billion target - September 2025
2025
AURELIUS - AURELIUS Opportunities Fund V β†’: Oversubscribed closing at €830 million in less than 5 months despite challenging fundraising environment - 2025
2025
Plexus Fund VII: Successful fund closing - 2025
2025
Gemspring - Growth Solutions II: Successful fund closing - 2025
2025
IK Partners - IK Small Cap IV Fund: Successful closing - 2025
Recent
LLR Partners - LLR Partners VII: Fund closing
Recent
Norvestor - Nova I: Fund closing
Recent
Broad Sky Partners, LP: Fund closing
Recent
ArtΓ‘ Capital - Fund III: Fund closing
Recent
Chequers Capital - Fund XVIII S.L.P.: Fund closing
Recent
Mill Point - Fund III: Fund closing
Recent
Tenzing III: Fund closing
Recent
GRO Generation I: Fund closing
Recent
Headway Investment Partners V: Fund closing
Recent
Portobello - Project Luna: Secondary or special situation transaction
Recent
Project Pluto - Sale of LP Co-Investment: Secondary transaction
Recent
eevolve: Transaction closing
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Awards & Recognition

Asante Capital Group has received significant industry recognition for its placement and advisory capabilities:

2025 Awards:

- Winner - Placement Agent of the Year: Private Equity Wire US Awards 2025 (November 2025)

  • Shortlisted - Placement Agent of the Year: Mergermarket British Private Equity Awards 2025
  • Shortlisted - Placement Agent of the Year: Private Equity Wire US Awards 2025 (August 2025)
  • Shortlisted - Fundraiser Advisor: 2025 Drawdown Awards

    These accolades reflect the firm's standing as one of the leading independent placement agents in the global private markets, recognized for its successful fundraising track record and client service excellence.

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Culture & Talent Development

Asante Capital Group has cultivated a distinctive entrepreneurial culture since its founding, characterized by a work-hard/play-hard ethos that attracts and retains top capital raising professionals.

The founding team has worked together for over 20 years and has focused on building a cohesive, high-performing organization.

The firm makes substantial investments in training and personal development to ensure that team members consistently perform to the highest standards.

This commitment to professional growth extends throughout the organization, from junior analysts through senior leadership.

Asante offers career development opportunities designed specifically for graduates entering the world of private equity and private placement.

The firm's approach emphasizes hands-on learning, mentorship from experienced professionals, and exposure to significant transactions and institutional investor relationships from early in one's career.

The firm announced four new partner promotions in July 2025, reflecting its commitment to developing talent internally and rewarding outstanding contributions to the firm's growth across its global offices in New York, Munich, and London.

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Overview

Asante Capital Group is a leading independent global advisory and private markets placement firm that has established itself as one of the premier placement agents in the alternative investments space.

Founded in 2011 and headquartered in London, the firm specializes in private equity placement and advisory services, partnering with top fund managers across developed and emerging markets worldwide.

The firm operates under the motto "Performance Without Compromise," reflecting its commitment to delivering exceptional results for clients.

Over the past 20 years, Asante's senior management team has advised on more than $100 billion in successful private capital raisings from institutional investors across North America, Europe, the Middle East, and Asia-Pacific.

This impressive track record demonstrates the firm's deep expertise and extensive network within the global private markets ecosystem.

Asante Capital Group provides bespoke advisory and capital raising solutions for alternative investment funds, working with both highly established fund managers and first-time fund sponsors.

The firm's comprehensive approach encompasses primary fundraisings, GP-led and LP-led secondary transactions, NAV financings, and direct funding for single-asset deals.

With offices in London, New York, Hong Kong, Munich, and Los Angeles, Asante maintains a truly global presence that enables it to serve clients and connect with investors across multiple time zones and regions.

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Services & Expertise

Asante Capital Group offers a full spectrum of advisory and placement services tailored to the private markets:

Primary Fundraisings: The firm leads capital raising efforts for private equity funds, growth equity funds, infrastructure funds, and other alternative investment vehicles, leveraging its extensive institutional investor network.

Secondary Transactions: Asante advises on both GP-led and LP-led secondary transactions, helping fund managers and investors optimize their portfolio positions and liquidity options.

NAV Financings: The firm structures and executes net asset value financing solutions that provide fund managers with flexible capital alternatives.

Single-Asset Deals: Asante provides direct funding solutions for individual asset transactions, offering targeted capital raising for specific investment opportunities.

The firm focuses on quality client mandates and prioritizes its ability to successfully close funds rather than taking on excessive numbers of engagements.

This selective approach ensures that each client receives dedicated attention and the full benefit of Asante's relationships and expertise.

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Global Presence

Asante Capital Group operates from five strategic office locations that provide comprehensive coverage across the world's major financial centers:

- London, United Kingdom: Headquarters and European hub

  • New York, United States: North American headquarters serving US institutional investors
  • Hong Kong: Asia-Pacific regional office
  • Munich, Germany: Continental European office
  • Los Angeles, United States: West Coast presence

    This global footprint enables Asante to maintain close proximity to institutional investors and fund managers across multiple regions, facilitating relationship development and deal execution across time zones.

    The firm's geographic reach supports its ability to source capital from investors in North America, Europe, the Middle East, and Asia-Pacific for its client fundraisings.

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The Fused+ Operational Model

Asante Capital Group distinguishes itself through its proprietary fused+ operational model, which is unique in the placement industry.

This integrated approach combines focused deal teams that seamlessly manage both GP advisory and distribution functions, rather than separating these activities into siloed departments.

Key elements of the fused+ model include:

- Dedicated Deal Teams: Each fundraising mandate is assigned a focused team that maintains continuity and deep client knowledge throughout the entire process

  • Regionally Specialized Distribution: Sub-teams with regional expertise ensure that deep and lasting relationships are created and maintained with investors across the globe
  • Integrated Execution: By fusing advisory and distribution capabilities, the firm delivers more cohesive strategies and better outcomes for clients

    This operational approach enables Asante to provide more personalized service while leveraging the firm's global reach and institutional investor relationships across North America, Europe, the Middle East, and Asia-Pacific.

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Market Insights & Thought Leadership

Asante Capital Group actively contributes to industry discourse through its thought leadership initiatives:

Asante Market Pulse: The firm publishes quarterly market analysis reports examining trends in private markets fundraising and LP behavior.

Recent editions include:

- Q3 2025 Market Pulse: Analysis of how LPs are recalibrating in the U.S. private markets (October 2025)

  • Q2 2025 Market Pulse: Examination of why LPs are shifting focus downstream (June 2025)

    Summer Series Panels: The firm hosts panel discussions featuring industry experts on timely topics.

    Notable sessions include:

    - "Asia-Pacific Private Equity: Rebounding or Still Free-falling?": Partner and Head of Asia-Pacific Ricardo Felix led a discussion on institutional capital deployment across Asia amid shifting macro and geopolitical dynamics (available on Spotify)

    These initiatives demonstrate Asante's commitment to providing valuable market intelligence to fund managers and institutional investors while positioning the firm as a thought leader in private markets fundraising.

See our complete top private equity placement agents list to compare services, expertise, and market positioning across the industry.

Company Info

Industry
Financial Services - Private Equity Placement
Founded
2011
Team Size
50-100
Headquarters
London, United Kingdom
Updated Nov 18, 2025
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Leadership

Asante Capital Group is led by a founding team that has worked together for over 20 years, bringing deep expertise and longstanding relationships to every engagement. The firm employs approximately 64 professionals across its five global offices....
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Recent Deals

Asante Capital Group has successfully closed numerous significant private markets fundraisings in recent years, demonstrating its consistent execution capabilities across fund sizes and strategies:...
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Resources & References

This profile was compiled from the following sources:
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